Your Brand Marketing

company culture

LBL Gregg Gregory | Team Culture

One Team One Dream: Creating Amazing Team Culture With Gregg Gregory

  A company is more than its mission and vision. It’s about the culture. And when we look at company profiles, more often than not, culture is highlighted. It’s now one of the top things to consider in finding the right company to work for. But how do you define culture? What makes it the…

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LBL Siobhan | Culture Change

Culture As A Competitive Advantage With Siobhan (Shiv-wan) McHale

  Having the right culture in your business gives you a significant competitive advantage. This notion is gradually being accepted into the mainstream and culture change has become a must for every organization. Ben Baker’s guest today is Siobhan McHale, author of The Insider’s Guide to Culture Change. Siobhan shares with Ben her experience of

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LBL Adam Kolozetti | Lead Generation

Lead Generation For Franchisor Community With Enta Solutions With Adam Kolozetti And Katelyn Bullock

  Every company has its own story, culture, and values. The big question is: do you integrate them into your lead generation strategies? Ben Baker’s guests are Adam Kolozetti and Katelyn Bullock, the founders of Enta Solutions. Adam and Katelyn explain how you can reinforce your lead generation strategies simply by sharing your story. Here’s the thing: the way you share your

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LBL Cory | ShedWool

ShedWool: Revolutionizing The Restaurant Industry With Cory Warfield

  Often, great businesses start from a-ha moments that end up benefiting many. Having worked in the restaurant industry for years, Cory Warfield saw the need for a scheduling app that could help shift workers. Now, he is the Chief Visionary Officer of ShedWool, which has helped revolutionize the way businesses connect their employees to each

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LBL Kathy | Building Empowered Teams

Helping Businesses Hire And Build Empowered Teams With Kathy Knowles

  More than having a sellable brand, businesses and companies need a great working team. This is where Chief People Officer Kathy Knowles comes in. Kathy is the Founder of Intuitive Strategies, a human resource consulting firm that assists service-based businesses to build empowered teams and drive results. Today, she talks about building teams, employee

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LBL Mark LeBusque | Importance Of Human Management

The Human Manager: Valuing Employees For A Thriving Business With Mark LeBusque

  In a world where technology continues to become even more advanced, coming back to our human roots in business is often overlooked. Writing a book called Being Human: Why Robots Are Not the Answer to Business Success, Mark LeBusque makes a case for human management and how doing so can lead to a thriving

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If you have a great story, tell it in a compelling way!

I love when companies take the time to tell the values of their brand in a compelling way. Smuckers has done this in a simple, quiet and effective way that draws you in, engages you and walks you through their journey.   Are you taking the time to understand who you really are as a

If you have a great story, tell it in a compelling way! Read More »

New Ways We Can Help You Communicate Effectively!

  WE WANT TO TELL YOUR STORY!   Everyone who has supported us over the last 8 years knows that we re-branded this January.   We could not have done it without your support. Your Brand Marketing came from the realisation that we are far more valuable to our clients when we provide marketing strategy and

New Ways We Can Help You Communicate Effectively! Read More »

Bad Customer Service, Yes this is a form of marketing!

  I shake my head over and over again at how bad retail customer service has become.    As companies realize that they have become commoditized, they are not doing anything to rise above this and create a customer experience that is truly authentic and based on providing customers real value. Today, I was making

Bad Customer Service, Yes this is a form of marketing! Read More »

Silver - one episode plan $4395.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do it, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine
  • Four 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social media and email campaigns regularly.
  • Four 30-60 second audiograms designed to enable pecple to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social meda.
  • Six images that you can use through your social media on an on-going basis.
  • Five or Six tweets that can be sent out regularly.
  • An edited transcript of the interview that enable you to ganer even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • One 25-35-minute podcast episode on the Find Your Pro Show with a marketing that looks like this

GOLD - four episode plan $10998.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do t, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine
  • Three additional 60-minutes recorded interviews that can be testimonials with clients, case studies, best practices or top questions of your clients answered. The goal is to provide value to your audience that creates trust with them and gives them reason to buy from you
  • Sixteen (4 per interview) 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social mead and email campaigns regularly,
  • Sixteen (4 per interview) 3060 second audiograms designed to enable people to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social media
  • Twenty-four (6 per interview) images that you can use through your social media on an on-going basis
  • Twenty four (6 per interview) tweets that can be sent out regularly.
  • Four (one per episode) edited transcripts of the interviews that enable you to garner even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • Four 25-35-minute podcast episode on the Find Your Pro Show with a marketing page that looks like this

PLATINUM- twelve episode plan $27750.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do it, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine.
  • Eleven additional 60-minutes recorded interviews that can be testimonials with clients, case studies, best practices or top questions of your clients answered. The goal is to provide value to your audience that creates trust with them and gives them reason to buy from you.
  • Forty-eight (4 per interview) 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social media and email campaigns regularly.
  • Forty-eight (4 per interview) 30-60 second audiograms designed to enable people to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social media.
  • Seventy-two (6 per interview) images that you can use through your social media on an on-going basis.
  • Seventy-two (6 per interview) tweets that can be sent out regularly.
  • Twelve (one per episode) edited transcripts of the interviews that enable you to garner even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • Twelve 25-35-minute podcast episode on the Find Your Pro Show with a marketing page that looks like this.

The SILVER option is designed for companies on a limited budget or who would like to try the power of the Communicate Your Why program before committing.

It provides you with a reasonable amount of shareable content and access to our network. However, for most companies, this may not provide a full year's worth of marketing materials. If you purchase a SILVER package and decide to upgrade within 30 days of the airing of your episode, we will credit 90% of the SILVER package towards either a GOLD or PLATINUM package.

Our expectation is that we will release your episode within 30 days of the recording date.

The GOLD option is a basic yearly marketing package.

Optimally, you would release an episode quarterly and use the content that accompanies it to update your marketing on a quarterly basis. It is literally four times the amount of marketing materials as the SILVER option and allows you to not only tell your story but create a case studies with clients or talk about specific ways you add value to your clientele in a non-sales way. We would suggest that you have us interview other employees, suppliers, strategic partners and/or clients with additional episodes in order to add additional value and tell a richer and a more robust version of your brand story.

Our expectation is that we will release your episodes quarterly.

The PLATINUM option is designed as a monthly marketing package

It gives you the content you desire to stay top of mind with your clients and prospects, talk about ongoing developments and tell a more robust story. Again, if you purchase a GOLD package and decide to upgrade to a PLATINUM one within 90 days of starting the original GOLD package, we will credit 90% of the original purchase price towards the price of the PLATINUM option. We would suggest that you have us interview other employees, suppliers, strategic partners and/or clients with additional episodes in order to add additional value and tell a richer and more robust version of your brand story.

Our expectation is that we will release your episodes monthly.