Your Brand Marketing feels that being part of the community is critical. Being part of a community allows you the opportunity to give back to those who support you.
The best way we know how to volunteer is to mentor others. Teaching the next generation of marketers keeps the art alive as well as the science. We currently provide mentoring to:
Over 18 years of developing campaigns for clients built the belief that Promotional Marketing, when done correctly so that it reflects brand, message, market and value, can be a great tool to be part of the overall marketing mix. Mentoring the next generation of promotional marketers, helps them stop thinking of the medium as a give away and start thinking of it as a tool that is part of an overall marketing mix to drive brand recognition and engage audiences by demonstrating value. Here is an amazing article written by my Mentee Russell Bird in Feb 2016.
BCIT Mentorship Program
The British Columbia Institute of Technology is training the next generation of business leaders… People learning how to think critically and solve problems. It is exciting to be part of their mentorship program so that we can learn new techniques that are cutting-edge while offering advice based upon years of experience. This is a win/win scenario.
We love being part of McHappy Day. It allows us to go into a McDonalds, roll up our sleeves, spend time with people we love and support a great cause. Every year we look forward to blowing up balloons, sticking donation feet on the windows and interacting with the public. Money goes to Ronald McDonald House so that families can be with their sick kids. Why would we not come back year after year?
Charities that Count
Like the organizations we volunteer with, the charities that we support and local and close to our hearts. They include:
Professional Organization Membership
PPAI – The Promotional Products Association International; for more than 100 years, we have offered credibility, viability, visibility, community and opportunity to individuals and companies in the promotional products industry.
With unwavering dedication to the growth and integrity of this business sector, we provide our members with the tools necessary to cultivate a community of forward-thinking, proactive professionals. In addition, we bring the power of promotional products to buyers by reaching out with information, research and product consultants.
BCFPA – The BC Food Processors Association
The BCFPA is dedicated to, and to help our industry achieve economic prosperity and sustainable safe production. The BCFPA represents micro, small, medium, and large processing companies, and since 2004 has grown to more than 425 members. The core focus of the BCFPA is to;
- Connect the industry to one another to share ideas, problem solve, identify potential synergies, fellowship, and explore mutually beneficial business;
- Educate – Providing tools, resources and training required to make our members – and our industry – prosper;
- Advocate – representing a voice for opportunities and issues that impact on our members and our industry;
- Inform – Sharing relevant industry, economic and consumer information that affects our members and industry.
We participate in three of the Peer Groups throughout the year:
- Sales and Marketing Peer Group
- Human Resources Peer Group
- Finance and Business Development Peer Group