We were very excited to find out that our client, the BC Ministry of Health was a finalist fo the Premier’s Innovation and Excellence Award.
In the fall of 2010, our client came to us asking for ways to promote their new program- Caring About Food Safety. They were looking for an economical and innovative way to spread the word and get the program noticed. We assessed that communicating this through the community centres throughout the Province of BC would be a great way to reach the intended audience. With that said, they wanted a way to quickly grab the attention of their audience members, have them immediately understand the call to action and give them impetus to act. We worked with them and developed a jar openers in a variety of colours that could be left on the counter and given away.
People saw value in the jar openers, took them home and read the call to action. This led them to the course and created a successful campaign to teach food safety in a simple, yet effective manner to those outside the hospitality environment.
Congratulations on being named a finalist in the Premier’s Innovation and Excellence Awards.
A job well done!
“The Premier’s Innovation and Excellence Awards program was launched by Premier Gordon Campbell in 2004. These awards are the cream of the crop and the top of the top when it comes to public service recognition.
- Showcase the best examples of innovation and excellence.
- Strengthen pride and identity among employees.
- Help build the reputation of the BC Public Service.
There are 6 categories: Leadership, Innovation, Partnerships, Emerging Leader, Cross Government Integration and Service Excellence.
By telling the stories of outstanding accomplishments and describing how they were achieved, the Premier’s Awards contribute to organizational learning, continuous improvement and our capacity to achieve excellence.”
Category Criteria and Description:
|Recognizes a fundamental shift in the way business is conducted that produces substantial benefits.|