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LBL Fred Kienle | Man With An Attitude

 

What you give in life will determine what it brings back to you. When you approach your life with a positive attitude, be ready to embrace all the good things. Attitude guru and Health With An Attitude author Fred Kienle has tapped into something that everyone needs to read, learn, and apply in their lives. He sits with our host, Ben Baker, to talk about how you can manifest good things and approach life with a better attitude. Take the first step with Fred as he shares what he learned from his own mistakes. Life is too short to live life with indifference, and Fred is here to show us how to live it to the fullest.

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A Man With An Attitude – Fred Kienle

[00:00:57] In this episode, I have another surprise for you. A while back, we had Tom Ziglar on the show, and I have got another incredible positive man with an attitude. I say this man has got an attitude problem because I don’t think there is enough attitude for this guy. Fred Kienle is on my show.

[00:01:15] Fred, welcome to the show.

[00:01:17] Ben, I appreciate you having me on here. We talked a little bit before the show started, and I’m thrilled to be here. I listened to your interview with Tom, and I’ve got so excited. “I’ve got to get ahold of this guy, Ben Baker. He’s got a smile on his face. He is a great interviewer. I’ve got to talk to him.” I’m lucky enough. Here I am.

[00:01:33] I love the fact that you talk about attitude, and you have been doing this for a long time now. I want to get into attitude but let’s give the audience a couple of minutes to find out where did he come from, who are you, where are you now, and then we will get into where you are going.

[00:01:50] Let me start with, I was born and raised in El Paso, Texas. I ended up here in the Dallas-Fort Worth area because I came here with my wife, my daughter, and me in 1984. I went to work for Texas Instruments, and it has been a great run. They were a great company. I have spent many years there between Texas Instruments and waste yacht. All the way through that, I was also a musician for about several years.

[00:02:11] We went all over the place. We played in several myriads of clubs and stuff. I have always wanted to be an entertainer and entertain people. I wanted to make them feel good about themselves. I wanted to make them laugh even. I was usually the lead speaker on the stage with the band, and I would heckled back and forth with the audience. I love making people laugh when I can. I’m half a comedian, so I love being a ham but the goal is to see a smile on people’s faces.

[00:02:40] Being a musician and being in all kinds of stuff, I was an electrician. I owned a couple of small businesses in El Paso, and then I came here as an electrician worked for TI. I became a Supervisor, a Six Sigma Expert, and I went into other things. I started doing some speaking and teaching at TI in Raytheon. Part of it was safety, ethics, Six Sigma. I love teaching things that I have learned through my own mistakes and my anthologies.

[00:03:08] I love sharing the knowledge and saying, “Don’t do this. Here is a better way to do it and do it with a better attitude.” I would teach safety lessons. There are OSHA rules and regulations. They give you the PowerPoints to go through. I go into these meetings and look at these guys down there. I started doing the meeting, and these guys were like, “You are not going to swim afar.” I could be doing better. I think, “This is not very effective.” I have gone to safety meetings and to other leadership meetings. I have gone to health meetings. I have done all these things. Some of them were not exciting enough.

[00:03:42] All through my life, I’ve got hooked into listening to Zig Ziglar tapes, Stephen Covey, John Rohn, all of these people. I was like, “That is what I want to do.” Somewhere in my brain, I started using everything, I have been as a musician, being on stage, with people, a teacher, and a trainer being in classes myself. I said, “What is the secret ingredient?” It came up, and it’s, “It all comes down to attitude.” My main mantra is, change your attitude, change your life. If you can have a bad attitude, it is going to change your life. If you have a good attitude, it is going to change your life, too.

[00:04:19] I always encourage people, “You have to change your attitude to a better one.” I love using Zig’s quotes because he said, “Having a positive attitude would not let you do everything but it will let you do everything better than a negative attitude.” It is good common sense. A better attitude starts in the morning. It doesn’t matter what you feel like. You’ve got to change that attitude. Issues come and hit us every day of the week.

Change your attitude and change your life. Click To Tweet

[00:04:44] Some are called faith with an attitude. I use this thing on Psalm 23 that talks about, “Yea, though I walk through the valley of the shadow of death.” I say, “You all forget the through part. It says, Yea, though I walk through.” You all set up camp, put a campfire out there, and start cooking meals. You lived there in that misery and tribulations. You are going to get through it. We all face stuff.

[00:05:10] It is not where we end up. It is a waypoint to get to something better.

[00:05:14] If you have a bad attitude and you stick there, you are going to have a miserable life. Everything that you do compounds the negative side of it. Your health, your attitude, your relationships, your finances all start going downhill.

[00:05:28] It is fascinating. For me, I want to go back to your time at TI and Raytheon because you said you were teaching OSHA stuff, health, and safety. I have sat on probably a hundred OSHA different seminars over my lifetime. I haven’t seen one of them that has been better than dry toast. The way that they teach them is the fact that thou shalt do or thou shalt not. It tends to be a dictum from up high. There isn’t a lot of, “You shouldn’t do this because or if you do this, this is what’s going to happen. Here is how we do it better.”

[00:06:09] I want to find out how did you take your attitude because you are the guy that helps people change attitudes. Where were the a-ha moment and the click that got you to sit there and say, “How do I reach these people through humor or changing their attitude to all of a sudden, take this dry toast? Your material that everybody has to go through and make it relevant?” The fact that people sit there, “I get it. I am going to be safer. I am going to think about this. I am going to do this because that is what the real magic is.”

[00:06:43] My a-ha moments come in stages because of being in maintenance and being an actual electrician and working out in the field, plus at TI and stuff, digging ditches, pulling wire, doing whatever it was, we had to wear goggles and see all the safety rules. I would go to these safety meetings. It would be like, “I’ve got it. I will wear my hat and everything,” but when I was working alongside my peers, they would always complain, “These safety glass is getting my way. I can’t work in this top panel with these gloves on.” You’ve got 420 volts to 480 volts in there and you’ve got to, “I want to take my glove off.”

[00:07:19] I watch this stuff and I say, “Why? It is not about rules and regulations. That is about getting killed.” These a-ha moments of watching these guys while the supervisor is gone, “I will take this off. I don’t have to wear my safety glasses.” “Those are for your eyes. Why are you taking those off for?” When I became a supervisor and I would walk onto a job site, I saw these folks. If they see me coming or the boss, they started putting on their glasses and their hat. I said, “Take them back off.” “No, we are supposed to wear them.” I said, “You weren’t wearing them before I’ve got here. Why do you think we want you to wear that?” “You want us to be safe,” but it wasn’t sticking in.

[00:07:55] I started looking at things and did several incidences like real incidents. Horrible things that have happened that I have seen firsthand. A couple of things that happened to me that were my stupid fault. When I saw this thing, I would ask people from then on. I say, “Do you have kids? Do you have a boy? Do you have a girl? When you go home, you play ball, pay catch football or whatever?” “Yes.”

LBL Fred Kienle | Man With An Attitude
Health With An Attitude

[00:08:17] I said, “It is not about your safety glasses here because it is a rule or regulation for whatever you are working. Do you want to go home and be able to play catch with your boy? Do you want to be able to go home and spend time with your husband or your wife? Do you want to be able to see you talk to your grandparents, your mom or your dad? It is all about you and your family. Forget about rules and regulations. It is about you being healthy and safe. It is about you going home with all your fingers and toes. God forbid, you go to the hospital or the morgue.”

[00:08:53] It is not the company or not the rules and regulations. It is about your life. It is about safety, you and your family. You are responsible for going home to them. I stop about then and say, “We have been serious too long. Let me tell you a funny story.” I break it up, and I will do one more for you. “What are we doing when they call the princess frog?” I love telling with an Irish accent because I was told it is always funnier.

[00:09:23] There I was in Dublin, I walked along the riverbank, I’m looking on the brook dabbling in this, and all the birds were chirping in the tree. It was wonderful. I looked down, and there was this big, huge green frog. I grabbed that frog up, and I looked that frog in the eyes. That frog looked at me and spoke to me. She said, “If you gave me a big kiss, I would turn into a beautiful young princess.” I said, “Really?” This was an ugly frog.

[00:09:50] I said, “If I gave you a kiss, you would turn into a beautiful young princess?” She said, “I will, maybe. Give me a big kiss.” I said, “No.” She said, “What do you mean no? You don’t want me to turn it into a beautiful young princess?” I said, “You are kidding me. I’m 76 years old. I would rather have a talking frog.” Whatever you do, break that system every 7 to 8 minutes. It is a thing that Zig taught me. “Get them to laugh, tell them a story, make them laugh, do something out of the ordinary.” We focus on the system. It takes away the harmful gum. You’ve got to take the serious stuff. You’ve got to wear your hat because OSHA said the rules and regulations but then you’ve got to make them laugh and understand it because of your family. It has nothing to do with the job as much.

[00:10:37] That is what we need to do when we are doing training in any way, shape or form. We need to make it relevant to the people that we are using. We are trying to get them to understand that. You are right. It is not for OSHA. OSHA is going to continue being OSHA, whether you are dead or not. The company is going to go on. They may end up having to pay a fine but they are going to end up going on, whether you are dead or not but your family may not. There was a wonderful campaign a few years ago, and it is still going on. It is called Cone Zone. They put up these extra-large pictures of construction workers with their kids along the side of the highway.

[00:11:19] It says, “Go slow. My dad works here. My mum works here or my sister works here, whatever.” These things are all along the side of the highway. They realize that when people see that, there is a reason why they get it. There is a reason why they should slow down. There is a reason why they should veer off a little bit to the left to make sure that there is a little bit more room on the right-hand side. It is a matter of making it relevant for people and making it human for them.

[00:11:46] That brings it back to attitude. When we create the right attitude or give people the understanding, not only this is what you should do but this is why you do it, and this is how it is going to make your life better and the people around you better. People will walk on those hot coals where before, they are going to sit there, cross their arms and say, “This is not my responsibility.”

[00:12:11] it is the same principle that not only applies to safety. I’m waiting for Tom. Bless his heart. Tom Ziglar is writing the foreword to my fourth book, Leadership With An Attitude. Also, lucky me, I’ve got then became friends with Ken Blanchard. He is writing an endorsement for me in it. Hopefully, I will get it out at the end of March or April 2022. It is the same thing with people that come.

The same lesson about the same a-ha moments came when I was working alongside these folks that say, “I’m only an electrician here. I’m not very important. I don’t matter that much.” My whole premise on this Leadership With An Attitude book and the seminars that I do is because you don’t have to be the boss to be a leader.

[00:12:47] You can be the best janitor in your field. You can be a leader in that field. You can be a leader as an administrative that says, “I only answered the phone.” No, you don’t. You are the first voice people here. Again, it is about making that person feel important. Try that at home. It is your attitude about your job. If you feel like you are nothing and you are not going to do very good at your job, you are not going to be very successful.

Having a positive attitude won’t let you do everything, but it will let you do everything better than a negative attitude. Click To Tweet

If you feel that you are important enough, you are not only a cog in the wheel, and you are a vital part of mowing the lawn out front of this whole entire company, then you feel proud or you feel more productive. You add it to change. You come up and feel better about yourself. Lo and behold, you are probably healthier.

[00:13:54] I tell people that leadership is a mindset and not a job title. I have yet to have somebody come up to me and put a business card in front of me that says, “Leader.” In many years, I have never seen somebody put a business card in front of me where it says, “Leader.” We need to think more like leaders as human beings.

We need to sit there and say, “How can I affect not only myself but the people around me? How can I make the people around me better? How can I help make the situation around me better?” It may only be for these 5 or 10 people but if you can change or help to change the lives of 5 or 10 people, each one of them changes the lives of 5 or 10 people, a movement starts. My question to you is because the glass is either half full or half empty, it is refillable.

[00:14:44] It can be filled again.

[00:14:46] How do we help people refill their glass? You say something about it first thing in the morning, and I want to go back to that because you glanced over it. I love your thought process of what do you do in the morning, and then let’s go from there about how do we help people change their attitudes.

[00:15:02] Let me use an example. For the last few years, I have been doing a lot of my health with an attitude and my other seminars at a lot of the assisted living homes and retirement communities. I love doing that. You talk about a great audience. You can’t find a better audience than these folks. These guys and gals are super. They are one of their treasure trove of information and love. A lot of it is about health at their age. They say, “I know you have an issue.” Everybody has any health issues. You get older and stuff. Things start showing up that you didn’t ask for.

[00:15:32] I say, “I know some days you get up, and it is hard to change that attitude to positive. The hard things are going good. You still have to motivate yourself.” It is a driving force. First thing in the morning, it is what you have to start with. If you get up and you are in a good mood, you say, “I’m going to stay in a good mood, and I’m going to share this attitude. It is going to be a great day. We are going to have a great lunch.” It can be good roses and peaches. If they are not, you still keep that rollercoaster going. If this happened, you’ve got to come out of that. It is not a once-in-a-day time,  once in a month or the beginning of the day. It is whatever happens during your day like things or issues show up.

[00:16:10] It is that constant battle. Being positive is not only a passive exercise. It is a constant effort because a lot of times, they will happen. You blab along, and there is a flat tire. The engine light comes on, and now what? You are going to face this problem. Whatever the problem is, whether it is health, the car is bad or broken out on the freeway, what are you going to do about it? If letting your attitude go into the dumpster, you resolute anything that you are coming up with the solutions or what am I going to do about it is never going to be as good if you approach it with the right positive attitude.

[00:16:50] What else can I do? Let’s think positively. What do I need to do? What are the steps I need to take? I was diagnosed with rheumatoid and severe rheumatoid arthritis many years ago. They told me I would be with hip replacements and everything in a couple of years. Here I am, 30 some odd years later, I’m doing fine because I do what they asked me to do and fight it with my mind. If I get swelling in my eye, I don’t wake up like, “It is going to be a miserable day.”

LBL Fred Kienle | Man With An Attitude
Man With An Attitude: If you have a bad attitude and stick there, you’re going to have a miserable life, and everything you do just compounds the negative side of it.

 

[00:17:16] I started talking to it and I said, “It is going to get better,” and the body has a miraculous healing power on itself. You can help change the chemical structure of your body, your endorphins, all of these chemical composers to start working. If you are in a better attitude, you can think better. Your brain is clear. Whatever issues you are faced with, your attitude is imperative if it is good. It will make better decisions for you. If things happen every day and you can’t let them rest. You have to fight that negative attitude and bring yourself out of a bad attitude situation, whatever it takes.

[00:17:54] You have people, and too many people, as far as I’m concerned, have negative attitudes. If the car light goes on, their life has come to an end. If they get a flat tire, their life has come to an end. If the meal that they want at the restaurant is out of chicken, their life has come to an end. I call these first-world problems. There is always going to be somebody that is going to have more than me. There is always going to be somebody who has less than me. I can’t control either one of them.

[00:18:20] All I can do is say, “How can I be a little bit better today than I was yesterday?” All I can do is sit there and say, “I can’t control what people do. I can only control how I react.” This is baked into my DNA. This is something that has been beaten into me for years. Thank God people had a big enough hammer and a baseball bat at a young age and beat this into me.

[00:18:47] How do we take people that have been not so fortunate that always look at the glass that is either empty or almost empty, get them to realize that their life is not so terrible, and there is always great things to be appreciative and get them to build their life step-by-step because they are not going to go from being a negative person to an ultra-positive person overnight? It is not going to happen. How do we help these people get along the journey to make their lives better?

[00:19:18] I liked using real-life examples and other people like my Health With An Attitude. I always say, “Laughter is the best medicine.” When I bring it up on the screen, the first face shows up. I asked them, “Who’s this guy?” That is Bob Hope. I said, “He lived to be 100 making people laugh but in turn, you are making them laugh.” He laughed himself. He lived behind me. George Burns, next picture comes up, 100 years.

[00:19:47] He almost made it. He was close.

[00:19:49] Yes, 93. I said he didn’t make it to a hundred. He is still 93, and he was still doing stuff. I brought up Dick Van Dyke and I said, “I bring him up because he is 95, and he is still alive.” I said, “Two years ago, he did a tap dance on Broadway. He is still doing commercials and interviews.” You seem to show up at what you folks aren’t through yet. It is all about their attitude because they helped other people. I bring up one of my heroes. William Shatner shows up. I said, “I bring this guy up because at 90 years old, Captain Kirk went into space.” You are not done yet but it has to be done with a positive attitude.

[00:20:32] I still turned it onto them and stuff. It is up to you to motivate. I won’t be here tomorrow. I won’t be here the next day. It is up to you, then I start using the examples. Especially with the older folks, I say, “Do you remember the I Love Lucy show?” “Yes.” I tell them, “You’ve got to think of these things. Put pictures in your mind. You remember Lucy and Ethel in the Chocolate Factory?” If you ever remembered, you would say you remember the same.

[00:20:54] I will see if I can find it because it is such a wonderful thing.

The glass is neither half-full nor half empty. It's actually refillable. Click To Tweet

[00:20:57] The audience started grinning, and I said, “I’m painting pictures. You’ve got to change your attitude. Do whatever it takes. Surround yourself with positive people.” I walked up to somebody and asked, “How are you feeling? How are you doing? I wish you would have never asked.” They will unload. You spend five minutes with them. You are worn out. I said, “You’ve got to watch out. Try to make them feel better but don’t let them bring you down.” Surround yourself with positive people.

[00:21:25] You talked about the sacred family. I’ve got hooked with him years ago, and Tom is great. Cindy is great. She is a sweet lady. She is Zig Ziglar’s secretary. I swear if you catch Laurie Magers in the white light, you will see wings on her back. She is an angel. Tom, Bryan Flanagan, you have to interview him if you can. If you go to the Monday morning devotionals that they have every Monday morning on Zoom from 7:30 to 8:00, you are surrounded with nothing but positive, go-getting people. It is like taking a shot in the arm of vitamin B12. Get away from the negative.

[00:22:01] I have this vivid memory of my wife’s grandmother. At 93 years old, she finally went into the old age home because she couldn’t get a good game of cards in her building anymore. All of her friends had already moved into the old age home. She went, “Fine. I will move in there.” She went in there and goes, “I don’t like the welcome package. I don’t think that you guys have a nice enough welcome package for new residents.”

[00:22:27] She made one. She says, “I don’t like the newsletter.” She created a new newsletter for the old age home. Up to the time she was 96 years old when she finally passed. This woman was sitting there going, “What can I do to make other people’s lives better?” We need to stop thinking about what we can I do to make my life better. We needed to think about what can we do to make other people’s lives better? When we do that, our lives become better in the meantime. I would love to hear your thoughts on that.

[00:22:56] That goes down to do another one of my Zig Ziglar favorite quotes, “You can have everything in life you want if you will help enough other people get what they want.” It is so true because when I finished this seminar and if there were 10, 20 or 100 people in the room and there are 2 people out there that I reach and bounce off the stage, I’m happy. I have reached some and touched somebody’s life. I changed their attitude, and that is my main goal, to change people’s attitudes.

Entertain them, make them feel good about themselves, motivate them, inspire them to have a better attitude themselves. You are a grandmother, that is right. Go there, wherever you are and you think, “This is not good. This needs to be improved. How can I improve it?” There are so many people that go back to leadership. Your grandmother wasn’t the boss.

[00:23:48] She was the boss of the whole family. Whatever she said bent.

[00:23:54] She didn’t have that business card that said a leader on it, did she?

[00:23:57] No.

LBL Fred Kienle | Man With An Attitude
Man With An Attitude: You don’t have to be the boss to be a leader.

 

[00:23:58] She went in and became a leader there and an example to everybody else around. You’ve got about five balls, and all you pull that one up. It hits the Canadian balls, and it swings back. You are that one. The minute she let go and hit that other ball, she affected everybody else in that complex. It is the same way of throwing that pebble in the pond. Those ripples go out. You don’t know who they are going to affect but your smile and attitude will affect somebody somewhere down the line. That is what we should all be doing.

[00:24:25] Let’s take a look at how COVID has changed what you did. Like Tom and me, Tom, and I had a great conversation either on-air or off-air. We became persona non grata in March 2020. I’m sure you were the same way. We had speaking gigs across North America and around the world gone in 72 hours. We ended up having to reinvent ourselves. We ended up having to go online. What are the things that you have learned through this process, this change, the medium that can help leaders become better leaders and enable them to help their teams have a better attitude when you can’t be in front of them?

[00:25:08] There is a little bit of distance when we are over Zoom meeting or this other thing. You can’t reach out and grab somebody by the shoulder. You can sit there and have that same face-to-face, eye-to-eye conversation. How do you help and motivate people when there is that little bit of distance in between that is keeping you from having that almost human-to-human interaction?

[00:25:31] We all had to go virtual but as you said, the mainstream was all over the place stored here and down the middle of the year, out of here, doing these live gigs. I would love it. That is great. I miss it like crazy.

[00:25:44] Me too.

[00:25:45] I had to learn, “How do I do this? What’s good media out there?” I learned, “What is this Zoom that everybody is talking about?” I went and looked at that. I said, “I can learn how to do that. It is not that hard. I could do that.” I started doing how to put your presentations up there and still have your face up there in the corner and still be able to present.

It is not as effective as you said but it is still a means of getting out there. You had to pivot and learn how to play the game on social media. I use a lot on LinkedIn. Business leaders are coming by the door. You can see them showing up daily. You get LinkedIn and say, “Will you connect with me or you go out looking for people.”

[00:26:26] I encourage people that aren’t even in a bit of a sense. I said, “Do you want to get around some positive people? Join LinkedIn and Facebook.” It is like the movie and magazines. I would say a lot of times, Insider Magazines and stuff. LinkedIn has a lot of positive people giving out positive thoughts and lessons. You can scan through and pick up the ones that mean something to you. I have encouraged business leaders to do that. One of the main things I have seen that is encouraging to me that I did a long time ago was a safety seminar. I did about nine different meetings for Mary Kay.

[00:27:02] They have a big, huge assembly line here in the Dallas area. They make all the makeup and stuff and about 600 some odd people but they are all different in shifts. I had to go live and do all of these. Whereas, via Zoom, via this beautiful technology age, I could have done a lot more of them at one sitting at different locations all at the same time. There is an advantage.

Being positive is not just a passive exercise; it's a constant effort. Click To Tweet

Now, I kicked into trying to get working with cities, their risk management, and leadership teams. I’m doing the 2 ones that they need, which are Safety With An Attitude and Leadership With An Attitude, teaching everybody that clerk, if the city desk up there doesn’t think his or her job is that important. It is important. You know what is. Have you ever gone to City Hall and tried to go through this?

[00:27:54] Some of these people don’t think they are important. Once you instilled in them that they are important, that attitude goes up. The other thing is safety with risk management. I can not only hit the people in the office but if they can get somebody out in the field with a TV set and a hookup there. I can do the same meeting at the same time with a crew of guys who are out there working in the streets along with the leaders sitting in the business room and in a conference room at the same time. That, to me, is one of the beauties. We have got our hands on now that we can use to our advantage instead of our the aftermath.

[00:28:28] It is being able to teach leaders how to use the technology correctly and be able to use it to empower our people instead of creating a situation where people feel powerless. That is what we need to do. We need to enable our teams and the people that we work with to realize that you too are important. I don’t care if you are sweeping the street or you are the chief engineer within this company. Each one of us has a role within this company to make the company better and to help our clients succeed. When we can show that to people, the better off it will be.

[00:29:07] You think it would be a common-sense thing to think that way. As you said, you have been babied since you were a kid. I would get lucky. God blessed me with this stupid attitude I’ve got that I have been so thankful for it. What I have seen is some of the readers say, “It is going to be hard to get all these people in.” You don’t have to put them in the same room. You see this look of a-ha over these. They are dotted on intelligent people. They have been on this wheel of everybody is going, “We have got to come to this meeting room. We will hold this meeting. We’ve got to go to the cafeteria.” Set them up in front of the TV. Set five of them out in front of a computer.

[00:29:46] You don’t have to have this big meeting hall. You can do it with this and that. As you said, teaching these people how to use the technology in nowadays world to their advantage and still make all their teams, every city worker in the city, every person in a hospital, and everybody. If the guy that is out there mowing the lawn, it is important. You drive up to a business, and that yard looks terrible. The building is not painted, the door handles are loose, you think, “Maybe I don’t want to do business.”

[00:30:18] It reflex on the entire company.

[00:30:19] It is hard to use this example in more the younger people. I would show it in my presentation. I show a little pocket and watch the back but all the gears and the wheels. They look at and say, “What is that?” I say, “A company like this got all these. You think you are a cog in a wheel. You break one of those little teeth off. It is going to work this fine until it hits that part where it stops. If you are that guy, you are that important factor.”

[00:30:44] It is getting a mindset again to these leaders don’t understand that if I can tell my janitor, my landscape guy out there, the COF, the risk manager or all of my people in whatever organization you are in big or small, if I can talk to them and let them know they are important, the company runs smoother, more productive. People get onboard. They try to listen to what the leader wants. They start going in the same direction. All of a sudden, their success rate goes way up.

[00:31:16] Two last questions and I’m going to let you go. The first is the most important. How do people get in touch with you? What is the best way for people to get in touch with you?

LBL Fred Kienle | Man With An Attitude
Man With An Attitude: Leadership is a mindset and not a job title.

 

[00:31:24] I don’t have a website. What I have is my email address. I get a lot of emails, and they are the easiest to get back and forth with. Everybody has got an email out there. I say, “Send me an email.”

[00:31:36] It is FKienle@AOL.com, correct?

[00:31:43] That is correct. If anybody is on LinkedIn, look up Fred Kienle. Find it up there in the left-hand corner, and it will bring up my profile. It has got my LinkedIn address, my email address, and all the crazy stuff I do.

[00:32:12] I have loved our conversation. We have had a good conversation, and I appreciate it. This is a question I ask everybody. When you get out of a meeting or you come off stage, you get in your car, and drive away, what’s the one thing you want people to think about when you are not in the room?

[00:32:29] I want them to think, “That guy, Fred, put a smile on my face. He made me feel good and made sense, whether it was about safety or health. He made me laugh and made sense.”

[00:32:43] If we can lead with humor, we can get people to not only internalize but we can get them to recall and retell it. I loved your magic. I love the fact that you are a man with an attitude. Thank you for being such an amazing guest.

[00:32:59] Thank you for having me on your show, Ben. I feel honored to have this meeting and conversation with you and share these wonderful ideas back and forth. I know we will chat back and forth on email and LinkedIn because we always like our posts and stuff. I appreciate that.

 

 

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About Fred Kienle

LBL Fred Kienle | Man With An AttitudeHello Folks, My name Is Fred Kienle I’ve come up through the ranks learning how to deal with people and personalities through trial and error…! I attended Texas Western College in El Paso, Texas (Now UTEP). Was a Musician/Recording Artist for 25 Years playing in a myriad of diverse clubs and concerts. Brave enough to have owned several successful small businesses. For over 22 years I worked for a major corporation in Dallas, Texas. Where I taught and trained hundreds of employees in Six Sigma, Ethics & Safety. Just so happen to be a Certified Six Sigma Expert and Specialize in Team Building and Team Facilitation. I am so fortunate to currently be a successful Keynote Speaker, Singer/Entertainer, Writer/Author of 4 successful books available on Amazon. “Success With An Attitude”, “Health With An Attitude”, “Leadership With An Attitude”, and Co-Author of “A Better Plan.” I enjoy encouraging, inspiring and motivating folks by conducting all my Seminars for numerous cities, corporations, organizations and Assisted Living Communities. throughout the Dallas / Fort Worth Metroplex.

During this COVID-19 Pandemic, I had to learn to Pivot, Proceed, Progress, so I could keep having fun and success using Virtual Media Meetings to provide my speeches and presentation. I recently enjoyed being a Co-Host on Global USA TV. with Jacalyn Kerbeck.

 

Silver - one episode plan $4395.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do it, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine
  • Four 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social media and email campaigns regularly.
  • Four 30-60 second audiograms designed to enable pecple to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social meda.
  • Six images that you can use through your social media on an on-going basis.
  • Five or Six tweets that can be sent out regularly.
  • An edited transcript of the interview that enable you to ganer even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • One 25-35-minute podcast episode on the Find Your Pro Show with a marketing that looks like this

GOLD - four episode plan $10998.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do t, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine
  • Three additional 60-minutes recorded interviews that can be testimonials with clients, case studies, best practices or top questions of your clients answered. The goal is to provide value to your audience that creates trust with them and gives them reason to buy from you
  • Sixteen (4 per interview) 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social mead and email campaigns regularly,
  • Sixteen (4 per interview) 3060 second audiograms designed to enable people to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social media
  • Twenty-four (6 per interview) images that you can use through your social media on an on-going basis
  • Twenty four (6 per interview) tweets that can be sent out regularly.
  • Four (one per episode) edited transcripts of the interviews that enable you to garner even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • Four 25-35-minute podcast episode on the Find Your Pro Show with a marketing page that looks like this

PLATINUM- twelve episode plan $27750.00

  • One 60-minute recorded interview to understand who you are, what you do, why you do it, who you do it for and why they should care. This interview is designed to show your true value and enable you to shine.
  • Eleven additional 60-minutes recorded interviews that can be testimonials with clients, case studies, best practices or top questions of your clients answered. The goal is to provide value to your audience that creates trust with them and gives them reason to buy from you.
  • Forty-eight (4 per interview) 2-3-minute videos that come from that interview that help you tell specific parts of your story that you can put on your website and used through social media and email campaigns regularly.
  • Forty-eight (4 per interview) 30-60 second audiograms designed to enable people to have a quick understanding of your value and why they should search you out to find out more through their use on your website and social media.
  • Seventy-two (6 per interview) images that you can use through your social media on an on-going basis.
  • Seventy-two (6 per interview) tweets that can be sent out regularly.
  • Twelve (one per episode) edited transcripts of the interviews that enable you to garner even more market materials and have approximately 6500 words on your website that provides SEO benefits.
  • Twelve 25-35-minute podcast episode on the Find Your Pro Show with a marketing page that looks like this.

The SILVER option is designed for companies on a limited budget or who would like to try the power of the Communicate Your Why program before committing.

It provides you with a reasonable amount of shareable content and access to our network. However, for most companies, this may not provide a full year's worth of marketing materials. If you purchase a SILVER package and decide to upgrade within 30 days of the airing of your episode, we will credit 90% of the SILVER package towards either a GOLD or PLATINUM package.

Our expectation is that we will release your episode within 30 days of the recording date.

The GOLD option is a basic yearly marketing package.

Optimally, you would release an episode quarterly and use the content that accompanies it to update your marketing on a quarterly basis. It is literally four times the amount of marketing materials as the SILVER option and allows you to not only tell your story but create a case studies with clients or talk about specific ways you add value to your clientele in a non-sales way. We would suggest that you have us interview other employees, suppliers, strategic partners and/or clients with additional episodes in order to add additional value and tell a richer and a more robust version of your brand story.

Our expectation is that we will release your episodes quarterly.

The PLATINUM option is designed as a monthly marketing package

It gives you the content you desire to stay top of mind with your clients and prospects, talk about ongoing developments and tell a more robust story. Again, if you purchase a GOLD package and decide to upgrade to a PLATINUM one within 90 days of starting the original GOLD package, we will credit 90% of the original purchase price towards the price of the PLATINUM option. We would suggest that you have us interview other employees, suppliers, strategic partners and/or clients with additional episodes in order to add additional value and tell a richer and more robust version of your brand story.

Our expectation is that we will release your episodes monthly.

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